Solar Lead Response Service for Installers
A solar lead who waits an hour for a callback has already booked a quote with someone else.
We staff lead response, site survey scheduling and interconnection paperwork with people trained on how an install pipeline actually moves, and we automate the instant reply and the permit tracking — because a fast reply gets a homeowner's attention, but it does not get them to sign.
Sound familiar?
The friction we hear most.
The lead goes cold before anyone calls back
A homeowner comparing three quotes books the appointment with whichever company reaches them first, and an hour's delay is enough to lose it.
Interconnection applications stall in a queue nobody is watching
The utility's waiting period runs whether or not anyone is tracking it, and a missed follow-up adds weeks to a system that is already sitting installed.
A permit packet goes back for one missing page
The building department rejects the submission over a signature or a spec sheet left out, and the install date slides again.
A customer calls confused about their production numbers
Six months after install, the monitoring app shows a figure nobody explained, and the call ties up someone who should be out quoting the next job.
Who joins your team
Roles we staff.
Lead Response Specialist
Calls or texts every new lead inside minutes, qualifies the roof and usage, and books the site survey before a competitor reaches them.
Site Survey & Install Coordinator
Schedules the survey, confirms crew and equipment for install day, and reschedules around weather without losing the customer's slot.
Interconnection & Permitting Specialist
Assembles the permit packet, submits the utility interconnection application and tracks it through the waiting period without anyone chasing it manually.
Customer Care & Monitoring Support
Answers post-install questions about production, monitoring alerts and incentive paperwork, so the sales team stays focused on new leads.
Day to day
What they handle, every day.
- Call or text every new lead within minutes of the form submission
- Qualify roof condition, shading and usage before booking a site survey
- Schedule site surveys and reschedule around weather without losing the slot
- Assemble the permit packet and submit it to the building department
- File the utility interconnection application and track it through the waiting period
- Chase incentive and rebate paperwork through to the rebate being issued
- Confirm install day logistics with the crew and the homeowner
- Answer post-install calls about the monitoring app and production numbers
- Follow up on stalled interconnection applications before they slip past deadline
- Text installation crew arrival windows to homeowners on install day
The handoff
Where automation stops. Where the team starts.
Automation is genuinely faster at the first, predictable touch — that part is not in question, and we build that side too: managed AI agents and custom automation sitting on the systems you already run. What follows is the moment it runs out of road, and a trained person picks up with the context already in hand. Both halves come from us, on one account.
A lead fills out a quote form at 9pm
Where AI stops
An automated reply lands within seconds, confirms the address and roof type, and books a placeholder survey slot — genuinely enough to stop the lead going cold overnight. It cannot answer the financing question that actually gets a homeowner to sign, or know they are comparing you against two other quotes right now.
What our team does
Calls the next morning, works the financing and pricing questions the auto-reply could not touch, and turns the placeholder slot into a signed proposal.
A customer calls because their production looks lower than expected
Where AI stops
An automated system pulls the monitoring data and the expected range for that system and season instantly, faster than anyone could look it up by hand. It cannot judge whether the shortfall is normal seasonal variation or a fault worth sending a technician for, or hear how worried the customer actually is.
What our team does
Explains the numbers in plain terms, decides whether a technician visit is warranted, and calls back once the numbers move so the customer is not left wondering.
An interconnection application has sat with the utility for three weeks
Where AI stops
An automated system flags the application against its expected turnaround and drafts the follow-up the moment it runs late, catching delays nobody would notice manually. It cannot get the utility to actually move, or decide how to explain a stalled install date to a customer who is losing patience.
What our team does
Calls the utility, escalates the case with whoever can actually act on it, and gives the customer a real update instead of silence.
A permit packet is rejected over a missing spec sheet
Where AI stops
An automated system checks the rejected packet against the department's checklist and identifies exactly what is missing in seconds. It cannot source the correct spec sheet from the manufacturer or judge whether the resubmission needs anything else fixed before it goes back.
What our team does
Sources the correct spec sheet, checks the rest of the packet before resubmitting, and confirms the new review date with the department.
Built for this work
AI we build for Solar installers.
Not an off-the-shelf chatbot. These are systems we build around how this work actually runs, on the software you already use — each one with a trained person behind it for the moment it needs judgment.
Lead response agent
Replies within a minute of the form landing, qualifies roof, utility and ownership basics, and books the survey while the homeowner is still reading.
Permit and interconnection agent
Tracks each application's status with the authority and the utility and chases the ones sitting still, which is where installs actually stall.
Install coordination agent
Confirms install appointments, and when a crew slips, re-sequences and tells every affected homeowner before they call.
Outcomes
What changes.
Leads left without same-day contact
Lead response coverage
Speed-to-lead on a new inquiry
What this could save you
Put a number on it.
The outcomes above are what changes operationally. Here's what a role like this is worth in dollars at Solar installers — the staffing saving on its own, before the routine share of the work gets automated and stops being paid for at all.
What this could save you on Solar installers
Move the numbers to match the role you're costing. The totals below update as you type — no email needed.
US cost, all-in
$65,563/yr
GH cost, all-in
$20,800/yr
Annual saving
$44,763
68.3% lower than staying in-house
Full itemised breakdown
See the six line items that make up the US-side total — payroll tax, benefits, paid leave, equipment, and recruiting — for the numbers above.
No sales call. We'll just send the same breakdown to your inbox.
Every assumption this rests on
These are conservative public US averages — employer payroll tax, benefits load, paid leave, and the rest — not GH Business Solutions' own measured figures. Every number above is either something you entered or something listed here: nothing is hidden, and nothing is rounded in our favor. It is disclosed in full so you can check the arithmetic yourself rather than take our word for it.
| Assumption | Value |
|---|---|
| Employer payroll tax | 9.15% (FICA 7.65%, plus federal and state unemployment) |
| Benefits load | 25% — insurance, retirement and supplemental pay only, since tax and leave are costed separately |
| Paid leave | 20 days (roughly 12 vacation days plus 8 public holidays) |
| Workstation and software | $1,500 |
| Cost per hire | $1,300 (SHRM 2026 median for nonexecutive roles) |
| US voluntary turnover | 18% a year (published US range is 13%-18% — we use the top of it) |
| GH rate | $10.00 per billable hour (our range is $9-$10 — we cost the top of it here) |
| Self-managed seat | $450 a month salary at cost, plus $70 a week for the desk, plus a $695 recruitment fee over 2 years |
Ready to talk specifics?
Tell us what's piling up. We'll tell you exactly what we would take off your desk.
Getting started
Two weeks, start to finish.
Week one
We map your workflow
A dedicated team lead learns your systems, protocols and escalation rules before anyone takes a live call or opens a live ticket.
Week two
Supervised live coverage
Your new team works real calls and real tasks alongside your staff, with a safety net until every handoff is clean.
Full handover
Coverage runs on its own
By the end of week two the team runs independently, with reporting you can review each morning rather than a queue you have to check.
Compliance & data handling
Built to be trusted with what matters.
- Customer personal information handled to a documented standard
- Payment card and deposit details never stored when collected by phone
- Licensing, permit and interconnection paperwork tracked to the record a utility or inspector requires
Related services
Common questions
Before you ask.
How fast do you actually respond to a new lead?
Inside minutes, not hours. An automated reply lands the moment a form is submitted or a call comes in, and that speed genuinely matters when a homeowner is comparing three quotes at once. A person follows up the same day to actually qualify the lead and book the survey, because a reply that fast does not close anything on its own.
Do you track interconnection applications or just file them?
Both. The team submits the application, then follows the utility's stated turnaround and flags anything running past it rather than waiting for the customer to ask. Every application has a person who knows its status without having to look it up from scratch.
Every lead-gen platform already sends an instant auto-reply. Isn't that the same thing as fast lead response?
An instant reply is real and it matters — it is often the only reason a homeowner does not book with the next company down the list. But a reply is not a conversation, and a homeowner comparing three quotes signs with whoever answers their financing question, addresses their roof concern, and gets them booked before end of day. That conversation is what the team runs, the same day the auto-reply lands.
Can the team work inside our existing CRM and design software?
Yes. We work inside whatever CRM, proposal and monitoring platforms you already run, using logins you issue and permissions you control. We do not ask you to change your sales stack or migrate a pipeline mid-quarter.
What size installer does this make sense for?
A single-crew installer usually starts with someone covering lead response so no quote request goes unanswered; larger installers run a dedicated team split across lead response, permitting and post-install support. The model scales by adding people to a team that already knows your process.
How quickly can lead response coverage start?
Two weeks is typical. The first week maps your sales process, permitting workflow and utility territory and trains the team on them. The second runs supervised live coverage before full handover, so no lead is missed while the team is still learning.
Also in home & field services
We staff the same half of the work here.
Ready to see this running in your business?
Tell us what's piling up right now. We will tell you exactly what we would take off your desk.
Talk to us